Challenge
A client sought to interview former or current high-level sales professionals in the transport industry to gain insights into sales strategies for road transport services in Sweden and Germany. The objective was to explore pricing strategies, conversion rates, and the effectiveness of digital tender platforms.
Solution
expertpowerhouse facilitated expert interviews with former sales directors and bid managers from leading transport companies. The experts provided insights on sales strategies, pricing models, and platform utilization, offering a detailed perspective on the sales processes for large transport service providers.
Result
The insights enabled the client to better understand transport sales strategies and refine their approach to pricing, bidding, and tendering for major customer contracts. This project provided valuable data to inform strategic decisions in transport sales.