Expert insights

Sales and Marketing Strategy in Tire Manufacturing

Sales strategies within the tire industry were analyzed, with a focus on dealer acquisition and online channel integration.

Challenge

A client sought insights from a former top manager in tire manufacturing who was involved in acquisitions or partnerships with tire dealers. The objective was to explore strategies for expanding sales channels, developing partnerships, and enhancing online tire sales and additional services like tire fitting.

Solution

expertpowerhouse provided access to former tire manufacturing executives with experience in dealer acquisitions and joint ventures. The experts discussed acquisition strategies, partnerships with online marketplaces, and the effectiveness of dealer-owned sales channels, offering insights into successful sales and marketing approaches in the tire industry.

Result

The insights supported the client's strategic planning for marketing and sales expansion, offering valuable perspectives on partnerships, online sales, and additional service development within the tire manufacturing industry.

Project category

Sales & marketing

Industry

Automotive

Region

Global

Work mode

Remote

Duration

2 weeks

Intensity

4 expert calls