Consultants & Project Managers

Strategic Market Launch for International Logistics

A project focused on developing and launching a new service for an international logistics company. The project emphasizes competitive analysis, market entry strategies, and new business model development to secure a strong market position in the logistics sector.

Challenge

An international logistics company sought to launch a new service in the highly competitive German market. Challenges included understanding the market environment, crafting a competitive analysis, and developing an effective market entry strategy to ensure a successful launch in a fast-paced industry.

Solution

expertpowerhouse provided a senior logistics expert with over 10 years of experience in competitive analysis and market strategy. The expert guided the company through the development of a robust business model and tailored market entry strategies to align with regional logistics dynamics, with a focus on the North Rhine-Westphalia area.

Result

The logistics expert’s contributions helped the company effectively navigate the complexities of market entry, establish a solid service offering, and position itself competitively within the logistics industry. The project ensured a well-informed approach to launching the service and adapting to market demands.

Project category

Operations & supply chain management

Industry

Transport & Logistics

Region

Europe

Work mode

Hybrid

Duration

1 month

Intensity

5 days per week